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Latest in: Leadership

Talk Dealer to Me – Suburu of Puyallup Talks “Why Buy”

Talk Dealer to Me is a Q&A series that features dealership secrets to car sales and customer loyalty…

News July 31

Momentum… and an Off-the-Wall Idea that Might Make you Money

lab·y·rinth ˈlab(ə)ˌrinTH/ noun 1. a complicated irregular network of passages or paths in which it is difficult to…

News July 30
Featured

Seven Mobile Marketing Tips Every GM Needs to Know

It’s time. Are you using mobile advertising to steer today’s car buyers your way? The number of people…

News July 30

Customer Profiling in the Digital Age

Recent technological innovations in data collection and customer feedback have been a boon to automotive dealers, providing them…

News July 30

No Matter What You’re Selling, This Strategy Should Do the Trick

No matter what you’re selling, this strategy should do the trick, according to Entrepreneur. There are no shortage…

News July 30
Customer Happy Consumer Sale

Help Customers Crossover

According to IHS Automotive, the demand for small crossover vehicles is outpacing sedan sales. As more motorists seek…

News July 30

Using Consumer Complaints to Your Advantage

It’s inevitable at every dealership, customers will complain about something. The complaints may be formal lawsuits or informal…

News July 30

Just Like Sports – You Won’t Win Many Games If You Don’t Know Where To Focus

Most people skip the most critical step of reaching goals. Assume we’re talking about unit goals. Before you…

News July 30
Featured

Digitally Disconnected to Digitally Driven Dealerships

Let’s look at a dealership which buys data from different sources, utilizes it to profile targets, and then…

News July 29

Payroll, Pizza, and Technology

Technology has made fraud easier to spot. Our financial statement have hundreds of metrics; labor gross profit percent,…

News July 29