How to Capture More Revenue Without Much Effort
One of the advantages of Pre-Paid Maintenance Programs (PPM) is that they span the generational gaps. Regardless of…
News February 21Latest in: Leadership
The Generational Differences in Car Buying
In the past, when it came time to buy a car, the family loaded up and toured dealerships…
News February 17
How to Actually Integrate Vendors Into a Digital System That Works
Choosing the right vendors to help with a killer digital marketing strategy is a crucial, and sometimes painstaking,…
News February 15
How to Introduce a New Technology Into Your Dealership
Every year at NADA I am amazed at the number of new and exciting technologies being introduced. Some…
News February 14
Nobody’s Perfect: Trust Your Team
In the automotive industry, as in all others, no matter whether you’re in a dealership or work as…
News February 14
Will Customers Finance Their Cars Online?
Your customer is knee-deep in the car-buying process and ready for the final part, the car financing. Finally,…
News February 14
Just Because You Have New Technology, Doesn’t Make You Compliant
Recently, I was visiting with a dealer and the recent rash of articles concerning compliance came up. As…
News February 13
Loyalty: It’s not ALL about Millennials
A recent McKinsey podcast shared that when it comes to loyalty programs, a large part of the population…
News February 7
The Future of Car Buying is Mobile
The statistics are there: car buyers spend 59 percent of their time online before they purchase car, according…
News February 6
NADA 2017: An Overview of the Market Ahead
This year’s AutoTeam America Buy/Sell Summit and CEO/CFO Forum at the National Automobile Dealers Association (NADA) Convention and…
News February 2
