Text Messages: Google’s Wake-Up Call to Dealers
Texting is by far the most popular form of communication for consumers – especially with younger generations. However,…
News August 22Latest in: Leadership
Used Car Dealers Flushing Leads Down the Toilet, The Question is Why?
A recent survey of 334 used car dealers by Dealer Control shows that only 19% actually responded to…
News August 21
The Role of Call Tracking in Automotive Marketing
When it comes to automotive marketing, the phone plays a bigger role than most assume. Cars will likely…
News August 21
Witt’s Wise Words: Is Your Dealership Texting? Yes, It Is. [VIDEO]
ELEAD1ONE partner Bill Wittenmyer shares why all dealerships are texting customers already – whether they know it or…
News August 21
Hard Facts: Recruitment vs. Hiring: What You Need To Know! [VIDEO]
Recruitment and hiring are two things that are often mistaken for one in the same. As a business…
News August 18
#FreebieFridays: Mentoring and Leadership [VIDEO]
ELEAD1ONE Partner Bill Wittenmyer reminds us why mentoring those around us results in big payoffs in the long…
News August 18
3 Reasons Why You Overpay Your Worst People
Until dealers move to a non-negotiation system and consumers start buying 100% of their cars online, there is…
News August 16
The Uncut Story Your CRM Can’t Tell You: You Can’t Win Without Knowing What You’re Losing
It’s hard to solve a problem you don’t know exists. Solutions become unreachable if you don’t know the…
News August 16
The Best Service Experience: Back to Basics in a Digital World
A quarter of a century ago, before CSI and ROI were part of our mainstream vocabulary, before tablets…
News August 16
Used Vehicle Depreciation Ticks Up
Welcome to this week’s edition of Black Book Market Insights, with in-depth analysis of used car and truck…
News August 15
