Used Car Market Insights: Record Decline for Truck Segment
Welcome to this week’s edition of Black Book Market Insights with in-depth analysis of used car and truck valuation…
News December 26Latest in: Leadership
Don’t View Questions as a Weakness
A recent article on CustomerThink explains how many companies view requesting customer feedback as a weakness. However, by…
News December 26
When Using Customer Data, Don’t Be Creepy!
When it comes to providing the ultimate customer experience, can technology go too far and instead, backfire by…
News December 22
Freebie Fridays: Hard Work is the Down Payment for Success
Invest in yourself. ELEAD1ONE’s Bill Wittenmyer says the first place someone should invest is in themselves, and the…
News December 22
4 Reasons Why Your Customers Love Video
For professional marketers across all industries, the top priority for 2018 is to convert leads into customers, according…
News December 21
Interview With the 2018 Chairman of the Chicago Auto Show
John Hennessy, owner of River View Ford, in suburban Oswego, Illinois, has spent more than 30 years in…
News December 20
Should Your Dealership Utilize a BDC for Fixed Operations?
Successful dealerships know that their service department is imperative for creating customer loyalty and bringing in repeat customers…
News December 19
Used Car Market Insights: Market Decline Continues
Welcome to this week’s edition of Black Book Market Insights, with in-depth analysis of used car and truck…
News December 19
The Allure of Cross-Monetization & Evolving Loyalty Rewards
Today, consumers have grown used to loyalty programs and they have become the norm. So, to keep their…
News December 19
Witt’s Wise Words: Dealership Origami
Bill Wittenmyer explains why dealers should stop dealership origami when presenting figures to a customer in this week’s…
News December 18
