The Data Doesn’t Lie: Shocking Discoveries In Automotive Attribution
By Steve White and David Metter One of the hottest topics for dealers today is attribution – and…
News November 7Latest in: Event News
Witt’s Wise Words: Eat the Big Frog First
Bill Wittenmyer explains the concept of why dealerships should train their staff to “eat the big frog first”…
News November 6
Speed Up the Service Process Through Technology
Director of Professional Services Stephen Coambes shares how technology can speed up the process for customers providing a…
News November 6
What’s your SMS strategy?
Have you considered utilizing a mobile SMS campaign? Companies like Warby Parker and Chipotle have developed SMS marketing…
News November 3
Top Three Information Technology (IT) Recommendations for Stability and Increased Productivity at Your Dealership
Most dealers view IT as merely an expense, a cost of doing business, rather than what it truly…
News November 3
The New Car Manager’s Modern Guide to Merchandising
Perhaps more than any other role in the dealership, the new car manager’s responsibilities are evolving rapidly. It…
News November 3
The Online Shopping Experience Has Radically Changed. Your Dealership Can Reap the Benefits.
Recently, I experienced what felt like walking out of a time machine: I returned to the US after…
News November 3
When It Comes to Social Media…Don’t Step on a Rake
For lots of dealers, social media seems like a minefield. Tack on the fact that social media has…
News November 3
Interview with Cameron Johnson, Dealer Principal, Magic City Ford, Roanoke, Virginia & Lexington, Virginia
Magic City Ford Lincoln is a fourth-generation family dealership that’s been serving consumers in the Roanoke, Virginia, area…
News November 2
Professional Voice-Over Secrets!
If you, or someone in your dealership does on-camera work or voice-overs for radio, here are some professional…
News November 2
