Subaru of America, Inc. Appoints New Chief Marketing Officer
CHERRY HILL, N.J. — Subaru of America, Inc. this week announced the appointment of Dean Evans to chief…
News August 3Latest in: Event News
Small Cars, Big Profits: Setting the Trend for Leasing
CINCINNATI — If there’s one thing automakers can count on, it’s that a subcompact car built on U.S.…
News August 3
Dataium: Mobile Usage At Record High In July Among Active Auto Shoppers; Apple’s iPad Leads The Way
Nashville, TN — The new data from Dataium analyzed the mobile usage trends and patterns of over 20 million auto…
News August 2Content Strategy and SEO: The ‘King’ Needs a Plan
In the “Content is King and the Search Engine Knows It” article in the July 2011 issue of…
News August 2
Ideas from the Front Lines
Having polled dealer friends for thoughts on ‘what’s working,” I thought I’d share a few of the best…
News August 2
Interview with Bob Glasser, Internet Manager & Dino Flora, Support Services Manager, JM Lexus
What truly distinguishes JM Lexus? The nine-hole putting green for customers on the rooftop of the service…
News August 2OPENLANE to Offer Free 30-Day Buy-Back Guarantee Plus During Month of August
REDWOOD CITY, Calif. – OPENLANE, Inc., a leading online auction company in North America for automotive dealers to buy…
News August 1Digital Marketing Independence – Can Dealers do it all Themselves?
The growth of technology and particularly the Internet has made it possible for small and medium-sized businesses (SMBs),…
News August 1Reaching the ‘Gotta Buys’
A few years back I authored an article for Dealer magazine exploring the two basic types of customers…
News August 1Using Technology to Reduce your Failure Rate
Your prospect database is one of the most valuable marketing tools for determining what you could do to…
News July 28
