Maritz Research Study Finds More than 1 in 10 Car Buyers Skip the Test Drive
Test drives are fundamental to car dealership operations, and from the customer’s point of view they are a…
News August 21Latest in: Event News
Digital Marketing Arena – Three Critical Questions
My team and I recently concluded a large number of spend assessments, across many dealerships, in various cities,…
News August 21
E-Commerce Manager and E-Commerce Specialist Reveal How to Attract the Minds of Tomorrow to Work at The Dealership
Scenario: Your dealership is no fun to work at; perks are non-existent, the environment is like a shark…
News August 21
Manage Your Reputation to Generate More Profits
Today’s customers expect technological expertise and innovative methods of information exchange to empower their purchase decisions. The root…
News August 20
Senior Manager of Dealer Training at eBay Motors Reveals The Four Main Forces Driving Today’s Commerce: Mobile, Local, Social and Digital
The way buyers shop changes almost daily as mobile adoption and technology make incredible strides. Think about what…
News August 16
Retail E-Commerce Spending Up 15% vs. Year Ago
RESTON, VA – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, released its Q2 2012…
News August 16
Ford Dealers Now Using SHOWCASE App and Apple iPad to Improve Customer Purchase Experience
DEARBORN, Mich. – For most people, buying a new car, truck or SUV is the second-biggest purchase they…
News August 1510 Essential Steps to Successful Facebook Ads
Let’s talk about the unique challenges today for dealers when it comes to social media. Many still believe…
News August 15
Study Shows Men Spend More Time and Money Car Shopping Than Women
CAMBRIDGE, Mass. — A study released today by CarGurus, the auto research and shopping site, suggests that when…
News August 15AskPatty.com Automotive Advice for Women Launches All-New Website New Features Help Empower Women on Automotive Topics
AskPatty.com is pleased to announce the unveiling of the all-new AskPatty.com website featuring an updated interface, enhanced usability,…
News August 15
