Three Powerful Steps to OWNING THE PHONE at your Dealership
The best opportunity for dealers to sell more cars RIGHT NOW is to manage three simple phone skills.…
News September 6Latest in: Event News
Simply Useful Advice Can Drive Customers, Overhaul Marketing
At the 14th Digital Dealer Conference in Orlando, I noted that auto dealers are being out-marketed by locksmiths…
News September 6Why Are Customers So Defensive?
During my training seminars all over North America, regardless of whether I am working with Salespeople, Managers or…
News September 6Trading-In on the Success of Digital Retailing
In today’s Internet driven auto shopping environment and in the future, a dealership’s online sales and marketing strategies…
News September 6Get More Value From Your Website by Optimizing Your Lead Gen Tools
There are quite a few dealer website plug-ins designed to generate leads, but on many websites, how they…
News September 6
Infographic: Tips for Effective Tweeting
Tips for effective Tweeting from Ragan.com. If you’re a regular Twitter user, you probably think you know what…
News September 5
Buyer Beware of SEO Packages
Buyer beware of SEO packages, according to Search Engine Watch. All too often, I have new clients share…
News September 4
Ahead of the Bell: August Auto Sales
Ahead of the bell: August auto sales, from Yahoo Finance. U.S. auto sales were so strong in August…
News September 4
3 Tips for Using Pinterest and Instagram to Build Strong Consumer Relationships
Tips for using Pinterest and Instagram to build strong consumer relationships, from MarketingProfs. Social media conversations are shifting…
News September 4
Automakers Look to Smartphones to Attract Millennials
Automakers look to smartphones to attract millennial, according to NPR. Part of a series of stories produced in…
News September 3
