How Steve Jobs Blew Up the Rules of Branding
How Steve Jobs blew up the rules of branding, from Entrepreneur. Before Steve Jobs got his hands on…
News March 25Latest in: Event News
Don’t Be Creepy, and Other Ways to Make Data-Driven Marketing Effective
Don’t be creepy, and other ways to make data-driven marketing effective, from Recode. Back in 2004, “The Polar…
News March 20
Little Data vs. Big Data: Nine Types of Data and How They Should Be Used
From Marketing Profs: Little Data vs. Big Data. You are not feeling well, so you visit your friendly…
News March 20
What’s Better, Email or Social Media?
From Business to Community: What’s better, email or social media? Much like the egg-chicken debate, marketers can argue…
News March 19
Seven Traits of an Effective Marketing Leader
Seven traits of an effective marketing leader, according to Marketing Profs. Whether you work for a small business…
News March 19
Battle for the car: will Google, Apple or Microsoft dominate?
From The Guardian: Battle for the car – will Google, Apple or Microsoft dominate? The battle for the…
News March 18
Innovate Your Dealership: Attract New Customers
Car sales are up, but only slightly. According to International Business Times, Chrysler and Nissan sales are up…
News March 18
The PPC Diagnostic Manual: How to Troubleshoot 3 Common Issues
The PPC diagnostic manual, from Search Engine Watch. It happens to the best of us: campaigns or ad…
News March 14
Six Tips for Mobile-Optimized Email Marketing
Six tips for mobile-optimized email marketing, from Marketing Profs. The increase in smartphone usage is altering email marketing…
News March 14
From Likes to Test Drives: 3 New Ways to Sell Cars With Social Media
Here I am: A potential customer stepping into a brand new vehicle on your lot. As I open…
News March 14
