Applying Digital Marketing Strategies to Capture the Hispanic Auto Buyer
The Hispanic population continues to be a very attractive target segment for marketers and advertisers. There are many…
News December 17Latest in: Event News
Shoppers Bite at Dealership Sweet Spots
Shoppers Bite at Dealership Sweet Spots, from Wards Auto. Knowing what to put where on a website no…
News December 16Online F&I product sales a ‘struggle’
Online F&I product sales a ‘struggle’, from Automotive News. Driver’s Village has readily embraced offering credit approvals on…
News December 11In-store kiosks put F&I right in front of customers
In-store kiosks put F&I right in front of customers, from Automotive News. Michael Fastman believes in the power…
News December 11AutoNation plans mid-December rollout of digital storefront in Florida
AutoNation plans mid-December rollout of digital storefront in Florida, from Automotive News. Company promotes 5-step buying process, called…
News December 4The high-tech dealership of tomorrow will be – surprisingly – more human
The high-tech dealership of tomorrow will be – surprisingly – more human, from Crain’s Detroit Business. In just…
News December 4Why Your Dealership Should Take the Cloud for a Test Drive
As a car dealership, you have goals you want to reach. Maybe you gauge your success by annual…
News December 2The Evolution of Digital Marketing
Today, dealers are more confused than ever before about their digital strategy. Their digital footprint looks fine from…
News November 28Using UTM Tags to Enhance Digital Marketing Strategies
Using UTM Tags to Enhance Digital Marketing Strategies, from ClickZ. Don’t use UTM tagging already? Here is a…
News November 20Justifying Your Spend – Getting SEO Buy-In
Justifying Your Spend – Getting SEO Buy-In, from Search Engine Watch. Justifying Investment Depending on your company, it…
News November 20
