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DealerPoint
Insights
Shifting to a Razor and Razor Blade Business Model
In the last seven years, new vehicle gross margins have declined from four percent to two percent. If that pace continues, profit margins will be wiped out by 2025. It…
Dealer NewsA Simple Way to Capture Additional Service Revenue
In a quick review of dealership’s websites, I find that many are almost entirely sales focused and tend to neglect the one department that brings the most significant percentage of…
Dealer NewsService Marketing: To Reach Younger Drivers, Go Beyond Recommendations
Though every vehicle today comes with a recommended maintenance schedule from the manufacturer, many consumers don’t follow them. What’s worse, some may not even know they exist! We recently surveyed…
Dealer News




