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Why Click-to-Call is a Flawed Metric
By Steve Laureys, National Account Director, CallRevu Click-to-call campaigns are everywhere. Your dealership is likely running several now. As such, you’re familiar with Google reports that show your click-to-call rate…
Dealer NewsThe Customer Buy Center: A Better Way to Build Inventory
By Tim Scoutelas, Director of Strategic Accounts, MAX Digital The used car market is ripe for dealers: Vehicle prices are rising, demand is growing, and days on the lot is…
Press ReleasesHow Automotive Marketers Can Drive More Sales From Their Slowing Digital Ad Spend
By Kayla Hammersmith, Senior Content Marketing Manager, DialogTech According to a recent eMarketer study, the auto sector is experiencing slowing growth in vehicle sales, parts sales, and digital advertising spend.…
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