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DealerPoint
Insights
Marketing to Your “Personas” and Not Your Target Audience
Our industry will always be rife with buzz-words. As we depart from another engaging Digital Dealer Conference, I noticed that terms like “digital retailing,” “bots,” and “AI” are still the…
Dealer NewsWant to Build a Dealership Where People Want to Work?
First, You Must Do This… Now and then, I meet a dealership’s leadership team that resonates a solid understanding of what leadership/business know-how is all about. For those of you…
LeadershipAffinitiv and AutoLoop Complete Merger
Chicago, IL—September 3rd, 2019— Affinitiv, Inc. (“Affinitiv”) and Loop LLC (“AutoLoop”), leading providers of data-driven marketing automation and software solutions to the automotive market, announced that they have received all…
Dealer News




