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Selling Cars in the Post-Control World
The battle is over. The customer now controls the car-buying process, and it is up to the dealer to support, advise and encourage the customer along the way to the…
Event NewsTraits of a Strong Compliance Officer
I apologize up front if what I am about to write offends you. I am not a fan of country music. Even though my Dad dragged me out of bed…
Dealer NewsDriving Better Closing Results: Experts share their closing secrets
The close is the ultimate measurement of the effectiveness of a sales process. Retailers around the world go through countless steps to drive interest in their product but it is…
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