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A Tale of Two Shows – Even in the Worst of Times
Every year I make sure I get to two shows: NADA in February and the Amelia Island Concours d’Elelgance in March. These are entirely different in their objectives, and yet…
Dealer NewsGM and UAW Reach Tentative Agreement
DETROIT – General Motors and the United Auto Workers reached a tentative four-year agreement at approximately 11 p.m. EDT Friday. “We used a creative problem solving approach to reach an…
Dealer NewsPresident and Co-Founder of 3 Birds Marketing Shares How to Use Online Channels to Overcome Consumers’ Negative Perceptions of Dealership Service Departments
Ask consumers to tell you their thoughts about automobile dealership service departments and, chances are, you’ll hear that, apart from warranty or recall work, many consumers believe that getting a…
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