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Insights
How to Measure Social Media Campaigns with Return on Effort
Smart Insights identifies a key factor in measuring social media success: Return on Effort (ROE). ROE is the amount of effort returned for effort put out – this growth, as…
Event NewsChrysler’s Hallmark Improvements: April, Auto Show and Beyond
Chrysler’s new vehicle sales drove the brand ahead of its past performance, beating many sales records for the last 5 years and hitting an all-time high for March since 2007.…
Dealer NewsVerano Guards Peyton Manning’s Blindside in New TV Spot
Star quarterback returns to Buick to promote safety features DETROIT – Football star Peyton Manning returns to TV screens across the country during this weekend’s NCAA® Men’s Basketball Final Four®.…
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