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Kelley Blue Book Names 2019 Vehicle Retirees Offering Closeout Deals, Favorite New 2020 Models Worth the Wait

IRVINE, Calif., September 5, 2019 – Whether you’re on the hunt for a bargain on an outgoing model or eagerly anticipating the hottest new car to come, now is an exciting time to be car shopping. Kelley Blue Book recently examined the marketplace
Sep 5, 2019
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PROTECTIVE ASSET PROTECTION INTRODUCES ITS DEALER TRAINING INSTITUTE

Online Training Program Helps F&I Personnel Better Understand Product Offerings To Elevate Profit and Customer Satisfaction Levels CHESTERFIELD, MO (September 5, 2019) – Protective Asset Protection, a provider of F&I programs, services and
Sep 5, 2019
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PointPredictive Launches IncomePASS™ – A Machine-Learning Income Validation that Replaces The Work Number

New solution enables lenders to retire expensive, legacy income verification using The Work Number with a machine-learning AI-based approach that can both clear good income reports and identify inflated incomes  SAN DIEGO, Calif., Sept. 4, 2019 –
Sep 5, 2019
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Is it Time to Take a New Look at Facebook Ads?

By Tim Duke, Senior Director of Performance Management, fusionZONE Over the years, Google has firmly established itself as the 800-pound gorilla when it comes to search ads. After all, it is, without a doubt, the most used search engine. And, because
Sep 5, 2019
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Equity Mining’s Importance to a Key Swap

This week's #HardFacts is live from Google HQ in #NYC. Samantha chats with Google team members about what it means to be a #Google Partner. She also gives some strategies
Sep 5, 2019
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7 Steps to Take Before Every Sales Call

By Cory Wright, Director of Training, CallRevu Shaping great customer experiences and setting more appointments begins with one of the first critical moments, the phone call. The first impression of a call is more important than ever. After all, it�
Sep 5, 2019
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Profiles of Success

Country Hill Motors (a single-point Ford dealership in Pennsylvania) and Bob Ruth Ford (an independent dealer group in Kansas City) both are surpassing industry averages and hitting record numbers for their business, as a result of their commitment t
Sep 4, 2019
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Reaching the Older Consumers

Full disclosure: I’m one of the ‘older consumers’ who thinks a lot of advertisers are missing the target on the largest group of people with the most money, the most homes, the biggest assets, and the people who not only buy the most cars — b
Sep 4, 2019
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Is Your Hair on Fire?

“There are two ways of meeting difficulties: you alter the difficulties; or you alter yourself to meet them,” ~Writer, Phyllis Bottome. For those of you that know me, or if you have followed my blogs for a while, you probably know that cu
Sep 4, 2019