We’re Headed to Detroit!
Digital Dealer Conference & Expo is moving to Detroit, September 22-23, 2026, at Huntington Place. Detroit isn’t just the Motor City, it’s the epicenter of the American automotive industry.
Why Exhibit
Exhibiting in Motor City places your brand directly in front of dealership decision-makers who are actively searching for tools to drive profitability. In a city synonymous with automotive innovation, your booth becomes a space for real conversations
DealerPoint
DealerPoint, a Digital Dealer Event, is a curated VIP networking experience built for the auto retail industry. Hand-selected dealership executives attend fully hosted, while solution providers gain direct access to qualified buyers through boardroom
Insights
When “Cost Per Lead” Lies: Smarter Metrics for Dealer Marketing Performance
Cost Per Lead (CPL) is popular because it’s easy to calculate and easy to compare. The problem is that dealer marketing is not that simple. A lower CPL can look…
Marketing
The Shifting Sands of the Auto Buyer Journey
Key Takeaways Evolving Buyer Behavior: Insights from the 2026 Urban Science Harris Poll reveal shifting buyer habits, including a greater emphasis on convenience and digital-first interactions during the purchasing process.…
Dealer News
Inside the Live AI Car Shopping Demo That Tested 100 Dealerships Right in Front of the Industry
During my opening keynote at AutoIndustry.AI 2026, I “mystery shopped” 100 car dealers with AI agents… in a room full of car dealers. On Tuesday, Paul J Daly and Kyle…
Leadership
