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Shaping consumer decisions by connecting digital and direct marketing
Shaping consumer decisions by connecting digital and direct marketing, from The Guardian. To offer customers the best possible experience, brands must embrace new purchasing habits The way people buy things…
Dealer NewsAuto dealers try to curb customers’ frustration with new technology
Auto dealers try to curb customers’ frustration with new technology, from The Columbus Dispatch. Donna Higley often talks to her new high-tech Lexus. “I’ll be in a parking lot, and…
Dealer NewsMake the Essential Connection with Leads Visiting Your Website
Many of the hottest sales leads you get come in through your dealership website. If you are unable to form the essential first connection with these leads, many drop off…
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