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DealerPoint
Insights
Supercharge Your Strategy with Multi-Channel Marketing
In today’s automotive landscape, reaching the right audience with the right message is critical. Customers are using more research touchpoints to shop for vehicles than they ever have before– an…
Dealer NewsExpanding Your PPC Territory with Ad Extensions
Ad extensions in both Google AdWords and Bing Ads are a great way to take up additional real estate on a search results page (SERP), convey more information about your…
Dealer NewsTime to Revisit Your Dealership Group’s Budgeting Basics?
The annual budget process has long been a source of contention in dealerships. Department heads and mid-level managers begrudge the amount of time they must spend working on the budget,…
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