We’re Headed to Detroit!
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DealerPoint
Insights
This Is Beautiful and You’re Messing It All Up
“The Internet killed my gross profit.” “The Internet made it so competitive we have to give away cars.” “The Internet lets every idiot in the world just review whomever they…
Dealer NewsSocial Media Marketing Is Harder Than It Looks: 5 Tips to Ease Your Pain
Do you find that your social media marketing isn’t returning the love you’ve been giving it? You’re not alone. Social media has become much more complex for dealers and it…
MarketingADVERTISING: The Power of Social Trust!
‘Word of mouth’ has always been the most effective form of advertising, not only in the automobile business, but in virtually every category. Social networking, chat rooms and comments on…
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