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What has a Better Return on Your Investment: Training or Advertising?
What has a Better Return on Your Investment: Training or Advertising?, from NCM Institute. If you ask a dealer how much their monthly advertising budget is, they usually can tell…
Dealer NewsEliminate Objections with Your Exclusive Benefits
The root cause of new vehicle buying objections is the belief that shoppers can buy the same package of benefits from another dealer, possibly for less money. The quickest way…
Dealer NewsDon’t Make This Huge Mistake with Your Facebook Ads Strategy
When you venture out into the world of Facebook advertising, are you focused on the right strategy? Even if you’re an ace at analyzing and you’re happy with your results,…
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