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Whether Sales are Up or Down, Dealers should Always Look to Improve Their Marketing
Whether Sales are Up or Down, Dealers should Always Look to Improve Their Marketing, from Driving Sales. There’s a trend we’re seeing from the automotive industry that is both interesting…
Marketing6 Steps to Getting Referrals
6 Steps to Getting Referrals, from NCM Institute. The easiest lead to close is a referred lead. Unfortunately, not many automotive salespeople have mastered the art form. I’ve developed a…
MarketingDigital Dealer 18 with Mat Koenig
When it comes to automotive industry events, 90% of them are either boring, recirculated information or complete and total pitch festivals. Fortunately, Digital Dealer 18 in Tampa, Florida was an…
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