Digital Dealer

Deal Competition Creates Good Buyer Behavior and High Prices

The dealership seller’s market remains incredibly robust. Despite our industry’s slowing growth rate (1% increase in sales year…

Talk Dealer to Me – Suburu of Puyallup Talks “Why Buy”

Talk Dealer to Me is a Q&A series that features dealership secrets to car sales and customer loyalty…

Interview with Garth Blumenthal – GM of Fletcher Jones Motor Cars

9 Advanced – and Ethical – Techniques for Spying on Your Competitors Online

9 advanced and ethical techniques for spying on your competitors online, according to Entrepreneur. Want to spy on…

Momentum… and an Off-the-Wall Idea that Might Make you Money

lab·y·rinth ˈlab(ə)ˌrinTH/ noun 1. a complicated irregular network of passages or paths in which it is difficult to…

Seven Mobile Marketing Tips Every GM Needs to Know

It’s time. Are you using mobile advertising to steer today’s car buyers your way? The number of people…

Customer Profiling in the Digital Age

Recent technological innovations in data collection and customer feedback have been a boon to automotive dealers, providing them…

No Matter What You’re Selling, This Strategy Should Do the Trick

No matter what you’re selling, this strategy should do the trick, according to Entrepreneur. There are no shortage…

Modern Nissan of Lake Norman: Jumps to the #3 Spot for Nissan Sales in North Carolina

Jumping to the #3 spot in a two-year period – how did they do it? “We implemented a…