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Is Your Campaign Compatible? [VIDEO]
In this week’s Hard Facts, Samantha explains that you should not only be A/B testing subject lines, but…
Dealer News June 28Get the Most Out of Your Vendor Partnerships
A few weeks ago, I discussed a new “breed” of tech provider that’s been, very quickly, becoming a…
Dealer News June 27Spend Your Marketing Budget Wisely by Making an Emotional Connection with Consumers
Marketing studies tell us most purchases are emotional decisions rationalized later with logic. If you could flip the…
Marketing June 27Are You a Game Changer?
There are normally three types of team members on an organization’s payroll: caretakers, playmakers, and game changers. The…
Dealer News June 27Interactivetel Introduces Total Track Solution to Help Bring Accountability to Customer Experience
Interactivetel (www.interactivetel.com), a system that tracks, monitors, and reports each interaction by phone or text to give dealers…
Dealer News June 27Helion Technologies Receives Partner Certification from ShoreTel, a Leading Unified Communications Solution for Auto Dealers
Helion Automotive Technologies announced today it has received a UCSE Tier 1 Support Certification from ShoreTel, a leading…
Dealer News June 27Increasing Service Revenue Is All in the Details
The service department is typically the largest revenue source for a dealership. In some cases, service departments carry…
Dealer News June 27How Two Birds with One Stone Protects Your Investment
Have you ever considered targeting your sales and service customers simultaneously? Try placing a service offer in with…
Dealer News June 27Wish Them Well, But Ask, “What The Hell?” – How to Capitalize On Exit Interviews
Well, you know it’s inevitable. Eventually some in your dealership will leave, either voluntarily or involuntarily, but will…
Dealer News June 27
















