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Direct Mail: The Rocky of Automotive Marketing
Rocky Balboa is the classic underdog who rose from nobody to champion to seasoned contender through grit, hard…
Event News May 10Advertising to Women Car Buyers
Rapidly changing family dynamics have impacted the way Americans buy cars. As a result, car dealer’s success hinges…
Event News May 107 Powerful Reasons Why Everything Begins with Content Strategy
The days of ‘just posting' on social media are over. The days of updating content on your website…
Event News May 10Think Tank Tuesday : Marketing Tools You’re Forgetting [VIDEO]
If you’re wondering how to find new clients, this Think Tank Tuesday episode is for you. Click to…
Dealer News May 10Interview with Todd Smith, General Manager, McElveen Automotive Group
Todd Smith, General Manager at McElveen Automotive Group in Summerville, South Carolina, has been in the business of…
Dealer News May 9FREE ADVERTISING!
BOOM! Made you look! Yes, the words NEW and FREE are still the hottest action words in the advertising…
Event News May 9The Buy/Sell Market – Previewing the Year Ahead
2017 promises to be another active year for buy/sells with private groups, and more public buyers, eager to…
Dealer News May 9Think Big
When starting out in business, most do not naturally look forward to the future and ask, “What do…
Dealer News May 9Used Car Market Insights – Week of May 8, 2017
Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck…
Press Releases May 9
















