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How to Use Social Media to Engage Shoppers at Every Stage of the Funnel
The experts agree: a good social media strategy promotes your dealership’s image as a friendly neighborhood store. Right?…
Dealer News January 2
Texting: The New Normal in Fixed Ops?
Most people check their mobile phones within five minutes of waking up. According to a study by Deloitte,…
Dealer News January 2
Hard Facts: Advertising Budget: How Are You Allocating (2018)
How are you allocating your advertising budget? Are you focusing too much on your efficiencies and not enough…
Dealer News January 2
Defending Your Dealership: Tools to Prevent Cyberattack and Fraud
Cyberattacks have increased at an alarming rate. According to the FBI’s Internet Crime Complaint Center, victims of email…
Dealer News January 2
Hit it and Quit it – A True Love story of a Vendor and Dealer
The vendor/dealer relationship is a critical one. Sometimes it is a one sided relationship and ends up being…
Dealer News January 2
Do You Want E-Contracting or Not? Decide Already!
Much progress has been made in the journey towards paperless transactions. We can now sign tax returns online;…
Dealer News January 2
Bots Help the Grinch Steal Christmas
A trending technology is the use of bots in customer service. While bots can certainly help companies manage…
Dealer News December 29
Recalls: Perhaps California has the Solution?
It’s always frustrating to read articles about the challenges legislators, manufacturers and states have with low recall compliance…
Dealer News December 29
The Untold Story of Missed Service Opportunities
When it comes to increasing service revenue, there is no shortage of areas to consider – improving process…
Dealer News December 27
