Digital Dealer

Creating a Sales Culture in Fixed Ops!

Every process in your dealership falls into one of two categories; it’s either administrative or revenue-generating. Granted, every…

6 Questions to Ask Associates to Evaluate Their Customer Service Skills

Hiring and retaining sales professionals and service advisors who possess great customer service skills and are also trainable…

Three Ways to Fix “F&I Apathy” on Your Showroom

When dealerships are struggling with F&I production, there is plenty of blame to pass around. From training to…

How to Safeguard Your Dealership’s Social Media Accounts

Even though social media has become mainstream, there are surprisingly many dealers who haven’t secured their social media…

New Year and New Changes: Stop Looking for the Magic Pill

Every January, as the clocks strike midnight, we rotate from the previous year to the new year. In…

An Advocate Leading Your Team to Victory

While traveling around the country to visit with dealers, I decided to conduct a survey identifying what they…

Leaders Simplify the Complex

Running a business can be hectic. Leading a business can be stressful, time-consuming and at times complex with…

Seven Truths That Maximize Talent

In his book, Talent is Never Enough, author John Maxwell says, “Too many talented people who start with…

Pioneering the Unknown