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Top Dealerships Excel at Used-Car Sales
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Value Is Important… So Are You Charging Too Much?
By Charlie Polston, Automotive Customer Retention & Profitability Consultant, BG Products, Inc. Customers in your service department say…
Press Releases October 1The Power of Words
By Richard F. Libin, President, Automotive Profit Builders “The pen is mightier than the sword.” This adage, coined…
Press Releases October 1A Balanced Approach to Customer Experience
By Bill Playford, VP & Partner, DealerKnows Consulting When we hear an example of customer experience, it’s usually…
Press Releases October 1“Look, It’s Not Rocket Science”
By Anthony J. TaCito, Founder and CEO, TaCito Direct A good friend of mine who now happens to…
Marketing October 1How to Know if Your SEO Investment Is Paying Off
By Derek Paulus, Supervisor of Website Content, DealerFire It may be obvious that investing in SEO is a…
Marketing October 14 Secrets for Google My Business Success
By George Nenni, Founder & Principal Consultant, Generations Digital If you’ve ever searched for a business online, you’ve…
Marketing October 1Defining Your Advertising Target Is Your Best Brand Strategy
By Jim Boldebook, Founder, CBC Automotive Marketing Ricky Nelson was a big rock and roll star in the…
Marketing October 110 Social Media Tips for Car Salespeople
By Kathi Kruse, Founder, Kruse Control Inc. The car industry is changing, as are automotive salespeople too. Some…
Marketing October 1Digital Retailing Online Experience Versus In-Store
By Melanie Borden, VP of Marketing, Celebrity Motor Cars Last month kicked off a series of articles I’m writing…
Marketing October 1
