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Automotive Lenders, Retailers Better Positioned to Weather Economic Downturn
Even as the United States began to emerge from recession in 2010, many economists were wary. With a…
Dealer News September 15Why Would you Ever Price a Used Car at $14,995 Again?
While working with one of my clients covering a strategy on changing the price of a vehicle he…
Dealer News September 15OVE.com’s Independent Auction Summit Helps Partners Exchange Ideas and Grow Online Sales
ATLANTA – OVE.com – the leading 24/7 bid or buy now wholesale vehicle marketplace – brought independent auctions together…
Dealer News September 15
Viral Marketing Campaign Has Automaker in Hot Water
Do you think a “prank” texting marketing campaign is a good way to promote a new vehicle? Toyota and…
Dealer News September 15Mercedes-Benz Dealers Launch Social Media Contest
MONTVALE, N.J. — To help mark the 125th anniversary of Mercedes-Benz and its invention of the automobile, Mercedes-Benz…
Dealer News September 15
Who Are You Targeting in Your Social Media Campaigns — Men or Women?
When you start to design a social media campaign for your dealership, who is the intended audience —…
Dealer News September 15
Can an iPad App Entice Customers into the Showroom?
How can you bring more customers into the showroom? One automaker thinks the answer to bringing more awareness…
Dealer News September 15
Reynolds Web Solution Product Planning Manager Teaches How To Be Successful Without The Added Cost of an App
“There’s an app for that.” Yes, there is, and likely an app for everything else you can think…
Dealer News September 15Dealix Leads Business Vice President Discusses Independent Site Lead Customers
Internet sites lead customers – Do you really know who they are, where to find them and how…
Dealer News September 15
