The 2026 Social Media Guide for Car Dealerships
Nearly every dealership has a social media presence in 2026, yet many still struggle to turn that presence…
News October 22Latest in: Marketing
Those “Certified” Amazon Advertising Vendors Really Aren’t That Impressive
I just couldn’t hear one more story about a client who’d been previously duped by a so-called “Certified”…
News October 13
Executive View: Automotive Retail Has a Broken Content Pipeline
Retailers have added digital tools across the customer journey, but the process for creating and distributing content remains…
News October 8
Mastering Online Marketplaces for Used Car Dealerships
Online car marketplaces have become the new gatekeepers of the used car buying journey. They determine which vehicles…
News October 7
Stop Paying for Sales You Already Won: Why Automotive Advertisers Need Incrementality Testing
Auto buyers pay closer attention to advertising than most marketers assume. In the 2026 Urban Science Harris Poll…
News September 29
Before You Buy More Traffic: A Website Trust Audit for Automotive Retailers
A clear mobile customer path can reveal more useful priorities than another traffic campaign.
News August 25
Are You Putting Your Phones First? 10 Ways to Turn Your Phone Into a Competitive Advantage
Your competition has a phone too. What are you doing differently with yours? You spend real money to…
Webinars August 18
Leaving Traditional Cable: Why Streaming is the New Arena for Automotive Retail
As I type this, I know that if I switch on any screen, there’s one major world sport…
News July 15
The Invisible Tax on Dealership Advertising
For years, automotive retail has approached digital advertising as a volume game. The prevailing assumption has been that…
News July 7
How Auto Dealers Can Keep Their Advertising Fresh in the AI Era
There was a time when a well-produced TV ad gave a dealer a real edge. Getting something that…
News June 30
