Auto Retail News

How to get local businesses to help sell for you! We’ve all heard the adage that your customers are (or can be) your best sales force. Good word of mouth advertising is more critical than ever today. It’s also much more potent as consumers wield

How to use the same tactics top stock brokers use to make smart internet advertising buys By now, you’ve probably already curtailed your traditional advertising spending (TV/radio, local print and even DM), as costs have continued to increase while

From The Guardian: How digital is transforming automotive marketing. “Consumers are changing the way they choose their cars,” says Chrissy Totty, head of innovation at BMW’s media planning agency Vizeum. “We researched the con

From Sales Tips 101: Honesty in sales? Being an honest salesperson. Over the course of my sales career I’ve been asked many times if being an honest salesperson pays. Is there really any room for honesty in sales? My answer has always been a firm y

Three must-have internal metrics for productive marketing teams, according to Marketing Profs. It’s no secret that analytics—related to your revenue, website, customers, and brand—should be a cornerstone of any marketing program. Tracking e

Nissan recalls more than 13,000 Frontier trucks for fire risk, according to Los Angeles Times. Nissan is voluntarily recalling more than 13,000 of its midsize Frontier truck for a potential fire risk, according to a federal safety agency. The Nationa

From AutoBlog: Are car seats of the future self-adjusting? In 2010, automotive supplier Faurecia showed off a car seat that, via Bluetooth communication with a smartphone app, would adjust itself based on information the occupant had entered. It look

VIN scam hits car dealers and car buyers, according to StarTribune. Late last year, Pat McCoy received an alarming letter from the Minnesota State Patrol. The 2007 Chevrolet Cobalt he had purchased from a Bloomington dealership four months earlier ma

Tips and tricks for managing your collision repair marketing, according to Stratosphere Studio. If you are just starting to dive into online marketing strategies for your auto body shop, you might be overwhelmed with all there is to keep track of. Ev