Auto Retail News

Ford unveils Power Wheels F-150, according to Detroit Free Press. Coming to a toy store near you: the 2015 Power Wheels F-150. Ford unveiled its latest off-road toy for kids Tuesday in Dearborn. The truck is part of the Fisher-Price Power Wheels line

Auto dealers are enjoying some of the best operating conditions in over a decade. Record profits from higher new vehicle sales and improving fixed operations, combined with a stable economy are creating a robust buy-sell market with both public and p

7 social media tricks you might not know, according to Ragan. As social media community manager, I’m on social media daily. Over the years, I’ve built up a wealth of little tricks. They’re not complicated, and they can help you enha

BMW i8, the future is here, according to Pursuitist. There aren’t many times I get to drive a car that promises to revolutionize the entire industry three months before it goes on sale to the general public. Yes, there are other plug-in hybrids car

What the hell is a “value proposition”? Nick Eberhardt from DealerPhysics defines and explains why it’s important to use in your marketing strategy:

Gubagoo study also finds: gradually ramping up value of published offers on dealer websites saves $18,000+ a month. With dealerships making record investments in driving traffic to their sites, the website engagement leader, Gubagoo, today released n

How to deal with headache-inducing customers, according to Entrepreneur. All customers, even the angry ones, are relatively easy to deal with — most of the time. As long as you show a genuine interest in helping them, the majority of people you

Whether you think getting bonded is a piece of cake or you are rather unfamiliar with surety bonds, there are potential traps along the way of obtaining your dealership’s bond. Why fall in, when you can simply learn to avoid them? Many dealerships

How to be the worst email marketer in 10 easy steps, according to Marketing Profs. Trying to be the best email marketer possible is just too mainstream, if you ask me. Really, why not aim to be the worst one instead? Besides, from the looks of things