Auto Retail News

When you venture out into the world of Facebook advertising, are you focused on the right strategy? Even if you’re an ace at analyzing and you’re happy with your results, there’s a big, huge component that gets missed a lot. Making this simple

Pronto adds technology partner, from Modern Tire Dealer. The first State of the Auto Care Industry Report shines a spotlight on the sheer force of the industry, and how production of auto parts, accessories and tires in America reaches across the ent

Pronto adds technology partner, from Modern Tire Dealer. The National Pronto Association has announced its endorsement of Bolt On Technology LLC, a provider of software solutions for the independent automotive repair industry. Pronto has 95 indepen

5 Gears Transforms The Auto Repair Shop Waiting Room into Bistro Style Reception Lounge, from PR Newswire. MARKHAM, ON, April 30, 2015 /CNW/ – Prime Car Care Group has launched their new and innovative auto service brand concept called 5 Gea

The Primary Concern, from Fixed Performance. I find it interesting that many dealerships blast a client with high-pressure sales tactics on maintenance items before they even diagnose the primary concern. If a customer brings their car in for a squ

Harnessing Big Data to Predict Demand Across the Supply Chain, from Auto Service World. The automotive aftermarket is spending a lot of money to deliver on its “the right part, the right place, the right time” promise. Progress has been made, but

Top 5 tactics to create successful fixed ops employees, from Dealertrack. From adding service bays and express lanes to extending hours, many dealerships are investing heavily in fixed operations. However, the impact of that investment to the bottom

Starting a Service BDC? Do these two thing right now., from 9 Clouds Automotive Marketing. In my previous blog “If you ain’t first, you’re last,” I discussed the importance of Service BDCs and why you must start with the end in mind. If you d

(Study) Tires at the Top: 5 Best Service Keywords for Auto Dealers, from 9 Clouds Automotive Marketing. What are the top service keywords for auto dealers? You want people who are looking for car repairs to find your shop using certain keywords. T