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Reynolds and Reynolds Acquires Another Co.
April 27, 2015 — So far this year, there have been eight acquisitions in the automotive retail vendor space, the latest deal being completed today by Reynolds and Reynolds. Today’s deal comes on the heels of last week’s announcement that Solera
May 19, 2015
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GM hints at dealer bonus redesign
DETROIT — General Motors is in the home stretch of what executives call the most extensive makeover of a dealership network in automotive history. Though the requirements of the program rankled many dealers early on, the “multibillion-dol
May 19, 2015
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Yokohama Tire Continues Support For New York Yankees, Los Angeles Angels
Yokohama Tire Corp. (YTC) steps up to the plate this season by sponsoring two Major League Baseball teams: the New York Yankees and Los Angeles Angels. This will be the fifth year for YTC’s sports marketing partnership with the Yankees and its sixt
May 19, 2015
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NACE | CARS Announces Return of Technology & Telematics Forum
NACE | CARS announced the return of the Technology & Telematics Forum (TTF). In its second year, TTF will provide a deep-dive into the future of shops and an overview of emerging technology for the industry. Sponsored by Auto Alliance and ASA, t
May 19, 2015
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Auto/Mate Receives Platinum Award in Auto Dealer Monthly’s Dealers’ Choice Awards
ALBANY, N.Y. – May 18th, 2015 – Auto/Mate Dealership Systems (http://www.automate.com) announced today it has received a Platinum award in the 2015 Auto Dealer Monthly Dealers’ Choice Awards. This year marks the second time that Auto/Mate h
May 19, 2015
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Authenticom Hires McKeever as Senior Sales Executive
LA CROSSE, WI – Authenticom is thrilled to announce the hiring of Patrick McKeever, Senior Sales Executive. As LeadiD’s previous Director of Market Development, Patrick brings over 14 years of automotive industry experience to the company. Prior
May 19, 2015
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Smart Automotive Service Owners Do Marketing Like This
Today’s savvy customers are carefully evaluating all of the businesses with whom they could work before making a selection. Set your shop apart with this basic business principle: Wow them with your branding. Because even for the little guys, brand
May 19, 2015
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Why One Auto-Dealer Believes in the Power of Pre-Roll Ads
Drew Ament believes in the power of video pre-roll, those ads before YouTube videos, to sell vehicles. Pre-roll ads typically cost a fraction of other advertising, including a dealer favorite, paying for click-throughs onGoogle searches, said Mr. Ame
May 19, 2015
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Car Dealers Can Cut Wasted Time
Customers, used to buying virtually everything on the internet, expect an Apple Store experience and no longer are willing to put up with the extended length of time it takes to buy an automobile. Automakers and their dealers finally recognize this r
May 19, 2015