Auto Retail News

A constant barrage of invites to chat blinking away, distracting your attention. Is it noise? Is it just smart conversion tactics? Chat is getting a bit gratuitous. While speaking at a NADA 20 Group last week, I was live reviewing dealership website

Business-to-business buyers are tougher and more discerning than they were a few years ago. Why? Many say it’s because of the recession, which started in 2008 and lingers to some degree today. Since then, selling into the B2B space has become more

AutoAp, a mobile-focused automotive software development company, announced the release of Dynamic Recall Management (DRM), an automated service designed to provide dealers with daily recall updates for new- and used-vehicle inventory. AutoAp’s DRM

Auto recalls have reached such a high level that a company now offers dealers a software system that keeps track of the latest developments. AutoAp has launched Dynamic Recall Management that provides daily recall updates for new and used vehicles.

If you’re searching for automotive repair marketing and advertising strategies, this source is a great start. Owning a small business takes more than daily work. Marketing your message to the right group of people is important. You want paying cust

The used-car marketing side of the auto business is changing fast, and you can’t rely on old strategies. If you’re going to thrive, step it up and enter the new era of digital marketing. Here are four ways to do that. First, your used-car operati

It seems as if everything is getting smaller this days. Don’t believe me?  Look at a carton of ice cream.  Bet you still thought you were getting a half gallon, didn’t ya? The whole concept of shortening things up created a multi-billio

One of the most important things about being successful is also one of the simplest. My belief is that developing a culture of care insures your success. Today let’s look at this together in greater detail. About Your Family Most of us understand t

You made the commitment to capture more recall work. You’ve done your due diligence by notifying your customers. You’ve obtained lists of in-market customers subject to recalls that haven’t been to your dealership before, and reached out to the