Auto Retail News

The question seems easy enough to answer. It means going to a website and viewing a plethora of photos or videos. Pretty simple. That’s because nothing has truly changed

In a first-time analysis of VDP view distribution, automotive digital marketing technology provider LotLinx® has found cars that receive 30 VDP views in 30 days sell more quickly than those

Throughout their shopping process,customers expect a seamless experience that is individualized, impressionable, and with continuous support regardless of what channel they are

If you recondition 75 or more a month, the effort should turn a profit for the dealership, not leak it, as so many reconditioning department processes unfortunately do.

Picture yourself walking on a crowded New York City street.  Everyone blends in...except for those who don’t. Those who stand out have one or more characteristics that usually get them noticed—no matter how many people are around.

With so many people bringing their dogs along for the ride, the canine crowd factors into car shopping, including test drives, says a new survey.

I was excited about buying a nice new car, but like many of your clients, I was dreading the process. As a service advisor trainer who specializes in teaching the differences between

To date, according to Automotive News, almost half of 475,000 owners and lessees of Volkswagen AG diesel cars sold in the U.S

For decades, the automotive industry was a technological backwater full of missed opportunities. Now, automakers worldwide are responding to new challenges with high-tech solutions.