Auto Retail News

This week on Work On Yourself Wednesday, Depression it’s a hot topic.

It’s no secret in automotive retail, fixed operations that average sales per repair order measured as hours sold per repair order have remained stagnant in our industry for some time. Factory paid scheduled maintenance, the quality of the vehicles,

Service loaner programs are experiencing a surge in popularity. Manufacturers like these programs, which allow them to sell more cars. Dealers like the programs because they provide a convenience to customers and offer customers a chance to drive new

We know car buyers are shopping 20+ websites on average before they purchase. By contrast, NADA reported that these same shoppers are physically visiting just 1.2 dealerships prior to buying. That means the battle to get more customers is happening o

People’s sale style reflects their personal beliefs and values. This is because we act in the way we think is the most appropriate. But we determine what is the most appropriate based on our personal experiences. For instance, when I want to purcha

While we like to think that we’re beyond the pressures and stresses of teenage-hood, when it comes to our buying patterns, it’s true what they say: high school never ends. As a teen, it is almost impossible to make a decision without considering

We know that a dealership’s website is the #1 digital resource used by women when shopping for a car. Yet, 76% of women rate their dealer’s website with 3 out of 5 stars. This means that women want their dealers’ website to deliver much more. W

You probably had to skip over a pre-roll ad in order to start this video. Pre-roll is a great way to advertise, but not if you’re not going to waste the 3, 10, 15 or however many seconds you have of a viewers attention with bad video. I’m

SAN CLEMENTE, Calif., March 29, 2018 — DealerSocket, a leading provider of innovative and mission-critical software for the automotive industry, announced today that Jose Arcilla has joined the company as Chief Operating Officer. Arcilla joins Deal