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Witt’s Wise Words: All About Personalization

When is it good to have the “it’s all about me” mentality? Not often, but in this week’s Witt’s Wise Words ELEAD1ONE Partner Bill Wittenmyer breaks down why it’s important to take the “it’s all about me” approach with customers.
Apr 16, 2018
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Stop Listening to Conventional Wisdom and Start Listening to Your Website Visitors

How would you describe the average visitor to your dealership website? If you are like many of the progressive auto dealerships we talk to every day, you will probably say they tend to be current or returning customers who have made their decision an
Apr 13, 2018
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Freebie Friday: How to Make a Good Sales Month Great

In this #FreebieFriday, ELEAD1ONE Partner Bill Wittenmyer walks us through how you can make a good sales month great. It starts by doing the hard things first, but there’s much more to it than that. Find out what else can help you make a good month
Apr 13, 2018
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Three Weeks of Positive Trends in Used Car Values

Welcome to this week’s edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to download the full report. This week’s Black Book Market I
Apr 12, 2018
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NextGear Capital Offers Industry-First, Expedited Funding Process for Dealers

Rapid Pay adds new feature that initiates vehicle funding process before title is received by NextGear Capital CARMEL, IN (April 9, 2018) –  To save time and speed up the funding process for dealers purchasing vehicles through non-auction channels
Apr 12, 2018
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How Facebook’s Latest Announcement Will Impact Your Ad Targeting

As a dealer, you need to know that the way you advertise on Facebook is about to change. On Wednesday evening, March 28, Facebook made this brief announcement: “We want to let advertisers know that we will be shutting down Partner Categories. This
Apr 12, 2018
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Automotive Industry Powerhouse Shaun Raines Joins DealerKnows

DealerKnows Adds Shaun Raines, Automotive Industry Veteran and Marketing Expert, to Team as Partner   Today, DealerKnows, a process training and digital marketing consulting firm specializing in automotive, announced that industry veteran Shaun
Apr 12, 2018
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ADTAXI LAUNCHES ‘QUANTUM’

–Omnichannel Optimization Platform Maximizes Cross-Channel Performance Through Machine Learning– ORLANDO (April 10, 2018)—Adtaxi—one of the nation’s fastest-growing digital marketing agencies—today announced the launch of its brand-new om
Apr 12, 2018
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ADESA Los Angeles Names New General Manager

CARMEL, Ind. – April 12, 2018 – ADESA, a business unit of global vehicle remarketing and technology solutions provider, KAR Auction Services, Inc. (NYSE: KAR), announces Ted Coates has been named general manager of its ADESA Los Angeles auction.
Apr 12, 2018