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Automotive Industry Expert Cory Mosley Launches MOSLEYB2B.COM to Help Vendors Win More Sales

RICHMOND, VA – August 17, 2018 – Progressive automotive retailing expert Cory Mosley, CSP, launched today MOSLEYB2B.com, a strategic consulting and presentations communications coaching service to help vendors to auto dealers win more sales. “H
Aug 17, 2018
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Client Command® Named to Inc. 5000 List of Fastest Growing Companies for Seventh Time

Cumming, GA, August 17, 2018 — Client Command®, the automotive marketing leader in turning Active Shoppers™ into real customers, today announced that the company has again been named to the annual Inc. 5000 List of the Fastest Growing compan
Aug 17, 2018
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#Freebie Fridays: Email Is Not Dead

The rules of email marketing have changed. ELEAD1ONE Partner Bill Wittenmyer explains the importance of targeted, relevant email content in this edition of Freebie Fridays.
Aug 17, 2018
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Why QR Codes Failed: A Conversation of Relevance

A recent blog article by myKaarma CEO & Founder Ujj Nath, posing a great question, “Are QR codes  a technology asset or failure?” motivated me to respond with my own viewpoint on this matter, as it is a divisive topic for sure! I have been i
Aug 17, 2018
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Auto Subscriptions: Winning the Present While Preparing for the Future

There’s a lot of buzz around subscriptions as a new ownership model, with various industry pundits forecasting major disruptions for dealers. I see things differently. I believe there are several major barriers to subscription growth for non-dealer
Aug 17, 2018
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Profit By Action Quick Tip: Correct Invoice Presentation

Greg Ternoway discusses the best practices for presenting an invoice to a service customer.
Aug 17, 2018
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SWAPALEASE.COM RELEASES LEASE TRENDS REPORT FOR SECOND QUARTER

Search Traffic on Secondary Market Jumps; Shoppers Seeking Alternate Options From Fewer OEM Incentive Offers CINCINNATI, OHIO (August 16, 2018) – Swapalease.com, the nation’s largest car lease marketplace, announced today its latest lease trends
Aug 16, 2018
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Are You Lonely in Your Communication with Customers?

Somewhere in the North Pacific Ocean, there lives a whale that cannot communicate with other whales. You see, whales communicate via sub-sonic vocal sounds. Most whales communicate in the 15-25 hertz (Hz) range. Whales, for the most part, can communi
Aug 16, 2018
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How to Humanize Your Dealership with Video

The automotive industry spends more on video to build our brands than any other industry except travel – even more than media and entertainment.[i] The heavy spend, though, makes it harder for a dealership to set itself apart amid a sea of video co
Aug 16, 2018