Auto Retail News

SCOTTSDALE, Ariz.,– (November 5th, 2018) Digital Air Strike,the leading social media, intelligent messaging and digital engagement company, today announced automotive industry veteran, Eliana Raggio, has joined the company asdirector of Industry R

Dealertrack uniFITM offers the industry’s first single platform that seamlessly connects the entire deal process with open integration North Hills, NY, November 5, 2018 – Dealertrack, a leading provider of digital solutions for the automotive ret

Amidst an active discussion of change, robust transaction activity, and consolidation in our industry, it is worth considering just exactly why this is all coming about. To put it simply: the benefits of size are really starting to play out. And it�

Your Team Members Are Either Spectators or Doers Mindless managerial duties and conformity are major traps for mediocre managers and the casualties are the dealership’s personnel. The time has come to shed the “old-school” bureaucra

Several years ago, I reviewed research on the power of the spoken word vs. non-verbal graphic impact. The results were stunning. 116 study participants were quizzed on brand identity, specific element recall and overall perception of commercial messa

Do you have sales personnel or solution specialists at your dealership? Is there truly a difference between the two terms? Can changing the language you use really increase your sales? When selling to women, language can make all the difference betwe

In the race to make a sale, dealerships often rely on templates in CRMs. These templates – including autoresponders – can hurt a dealership’s chances of communicating effectively — or at all. The response rate for leads is very low in the

Albany, NY – November 5, 2018 – Auto/Mate Dealership Systems today announced the integration of its DMS with Kelley Blue Book® Values. Auto/Mate customers no longer have to visit another website or utilize a separate application to calculate the

This week's #HardFacts is live from Google HQ in #NYC. Samantha chats with Google team members about what it means to be a #Google Partner. She also gives some strategies