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TAGRAIL Announces the Addition of Agile Marketing Features to its Digital Retailing Platform.

PLEASANTON, CA – August 01, 2019 –  Digital retailing vendor TagRail announced today that they will be adding a marketing framework to its Digital retailing suite. Tagrail is one of the selected vendors approved by Toyota and Lexus for their dig
Jul 31, 2019
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Are Your Phone Lines Hacker-Proof?

By Tom Harsha, Chief Product Officer, CallRevu You know to protect your dealership computer system from hackers, but what about your phone system? Phone hacking is common and often overlooked until you get hit with fraudulent charges. According to th
Jul 31, 2019
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Influencer Marketing: You Don’t Need an Instagram Model

The hottest thing in social media marketing right now is influencer marketing. Businesses continually leverage celebrities to gain exposure and attention. Think about all the dealerships that hire famous athletes, or a YouTube celebrity, to help draw
Jul 30, 2019
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AS PLUGIN, ELECTRIC VEHICLE AND RIDESHARE PROGRAMS GROW, DEALERS TURNING TO F&I PRODUCTS TO SERVE CUSTOMERS

F&I Product Offerings Designed to Help Dealers Educate Customers CHESTERFIELD, MO (July 29, 2019) – Protective Asset Protection, a provider of F&I programs, services and dealer owned warranty company programs, continues to ensure its F&
Jul 29, 2019
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WANTALEASE.COM: NISSAN OFFERS AGGRESSIVE DEALS ON NEW LEASES IN JULY

Several Brands Offer Discounts on SUV Leases, Nissan Offers Attractive Lease Deals on Several of Their Vehicles CINCINNATI, OHIO (July 29, 2019) – Wantalease.com, the nation’s first online car lease marketplace for new lease deals, reports the la
Jul 29, 2019
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Outsell Reaches 100 Percent of Revenue Plan for First Half of 2019, Despite Weak Automotive Industry Environment

Dealers are tightening belts due to soft auto sales, but continue to invest in Outsell solutions to drive sales, service, and retention MINNEAPOLIS, July 29, 2019 (GLOBE NEWSWIRE) — Outsell, which offers the first AI-driven marketing automation
Jul 29, 2019
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How Mistakes Are Handled Can Affect Corporate Culture

This week's #HardFacts is live from Google HQ in #NYC. Samantha chats with Google team members about what it means to be a #Google Partner. She also gives some strategies
Jul 29, 2019
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Advertising in Today’s Market: What to Do When You Can’t Do Everything

By Mark Sokal, President, Sokal Advertising in today’s market is challenging. Buyers consume more media than ever before – changing the way they make purchases, especially when it comes to cars.  Understandably, this meant that the way deale
Jul 26, 2019
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How to Use Google’s New Features to Attract Users to Your Showroom

By Christine Smith, Director Digital Strategy & Sales, Digital to Dealer Direct If you own a dealership or are a BDC/internet manager, you likely use Google to deliver pay per click (PPC) ads or display ads. These are effective ways to advertise
Jul 26, 2019