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Force Marketing Launches Drive, a New Dynamic Advertising Platform
ATLANTA, August 5, 2019 (Newswire.com) – Force Marketing is proud to announce their latest innovation, DRIVE, powered by Helix. DRIVE is a new automotive advertising tool that brings together audiences, automation, and attribution at every tier
Aug 7, 2019
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AutoConversion Forms Media Partnership with FIXED OPS DIGITAL for Digital Dealer 27
Naperville, IL USA – August 5, 2019 – AutoConversion, a multimedia production company and advertising network that features a variety of B2B programming for automotive technology businesses, today announces a new media partnership with FI
Aug 7, 2019
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In the Modern Marketing Puzzle, Don’t Lose Focus on the Customer Experience
I read an interesting study recently in MarketingWeek.com. It found that while marketers believe in the importance of the customer experience, within 2-3 years, that importance will decline due to business growth, transformation, and disruptive techn
Aug 6, 2019
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Kelley Blue Book Names 10 Best Back-to-School Cars of 2019
IRVINE, Calif., August 6, 2019 – The 2019-2020 school year is right around the corner, and many parents and students are thinking about their transportation needs to campus and activities. With another semester about to kick-off, the editors at Kel
Aug 6, 2019
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What My Mattress in a Box Taught Me About the Future of the Automotive Industry
By Eric Giroux, Director of Product, DealerSocket I did it. I pulled the trigger. I bought a foam mattress that arrived at my front door, compressed in a box, from a company I had never heard of. I didn’t know anyone who owned one. I had never touc
Aug 6, 2019
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Affinitiv Releases eBook for Auto Dealers Focusing on Industry Disruptors: Razor and Razor Blade Model
An auto dealer’s guide to long-term profitability in a world of declining front-end margins Chicago, IL—August 5, 2019— Affinitiv, the retail auto industry’s leading marketing technology provider, has released a free eBook for auto dealer
Aug 5, 2019
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SURVEY: 79.3% OF C-SUITE FINANCE EXECUTIVES EXPRESS GROWING NEED FOR ARTIFICIAL INTELLIGENCE BUSINESS TRANSFORMATION IN AUTOMOTIVE LOAN PROCESSING PROCEDURES
Majority of Customers Report Complaints in Lengthy Vehicle Financing Processes from Lenders BURNABY, BC (August 5, 2019) – Inovatec Systems Corp., a provider of industry-leading, cloud-based software solutions for all financial institutions, to
Aug 5, 2019
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To BDC or Not to BDC?
By Christine Beougher, Director Digital Strategy & Sales, Digital to Dealer Direct While digital marketing has taken the world by storm over the last decade so has the rise of the BDC in car dealerships. For the average-sized dealership, having a
Aug 2, 2019
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Best Practice for Hiring a Trainer for Your Dealership
This week's #HardFacts is live from Google HQ in #NYC. Samantha chats with Google team members about what it means to be a #Google Partner. She also gives some strategies
Aug 2, 2019