Auto Retail News

ATLANTA, Ga., October 23, 2019 – Autotrader is tipping off its 16th season of partnership with the National Basketball Association (NBA), featuring several opportunities to be front and center all season long as the Official Car Search Engine of th

BURNABY, BC (October 22, 2019) – Inovatec Systems Corp., a provider of industry-leading, cloud-based software solutions for all financial institutions, and Inverite Verification, the leading open-banking provider with coverage for ove

As ADA lawsuits become commonplace in the industry, FZA Digital releases a solution for auto dealers to combat this frustrating issue. Lakeland, FL, October 22, 2019 – With the recent news that the supreme court is allowing  cases to move forw

By Bob Lanham, Head of Automotive Retail, Facebook With advertising and marketing being one of a dealership’s top expenditures, what a dealer buys and how they buy plays a role in their dealership’s profitability. One of the biggest struggles for

By Adam Swanson, OEM Director, FuzionZone You’re not Amazon, Apple or Google, so why is everyone telling you that you should be? “Hey Alexa, order me more shampoo. Also, can you get me a trade number on customer Smith, make sure that our inventor

By Courtney Evans, VP of Product, Affinitiv Most dealers have been using an owner retention program (ORP) for years. Sometimes referred to as a service connection program or trigger-based communications, the goal is to stay in touch with sold custome

By Dave Anderson, President, Learn To Lead ACCREDITED represents an acronym presenting 10 key traits that help build both killer instinct and mental toughness; these traits are both different and essential. In this piece, I’ll present an outline of

Salespeople often throw out some vehicle features, hoping one will pique the interest of the consumer. In this Witt’s Wise Words, Bill Wittenmyer makes the distinction between selling and telling.

Veronica Dunford shares her advice to women who are considering entering the auto industry in this video blog.