Auto Retail News

In an age where most buyers begin their journey online, your brand makes the first—and often the most lasting—impression. It’s the feeling customers get before they ever step foot in your showroom, and the confidence that makes them believe the

The automotive showroom floor has effectively moved to the smartphone screen, according to a comprehensive new study released by Snapchat in partnership with Havas and Alter Agents. The research surveyed over 5,000 recent and prospective car buyers a

The automotive industry is undergoing a rapid transformation, and artificial intelligence (AI) is at the forefront of this evolution. Dealerships are increasingly integrating AI tools to streamline operations, enhance customer experiences, and make b

A new report from CDK has revealed a startling decline in customer satisfaction with the car buying process, as the overall “Ease of Purchase” score plummeted to an all-time low of 66 percent in November. This represents a dramatic drop f

Catalyst IQ Combines Existing Advance Automotive Companies Adpearance, Fox Dealer, Search Optics, and ZeroSum to Supercharge Dealer Marketing and Advertising

U.S. auto dealer sentiment has fallen to its lowest point since the height of the global pandemic, as a confluence of economic uncertainty, weak consumer confidence, and rising costs casts a shadow over the industry heading into 2026. The Q4 2025 Cox

Long before a shopper submits a lead, schedules a test drive, or walks on to your lot, they’ve already formed an impression of your dealership. How is this possible? Because they’ve already scoured one key place: your website. I’m a numbers guy

The automotive industry in 2025 was defined not by a single dominant trend, but by a complex interplay of affordability crises, global trade adjustments, and a bifurcated consumer market. For auto dealers, addressing this landscape means accepting th

While many drivers brace for icy roads and snowstorms, new data reveals that the most dangerous season for vehicle accidents in the majority of the U.S. has actually already passed. A new comprehensive Accident & Damage Report from CARFAX shows t