Auto Retail News

Over the past few years, subscription services of all types have become increasingly popular with today’s consumers. Big names like Netflix and Amazon leverage them to offer optimized, often instantaneous access to their goods. Now, it’s the auto

This week's #HardFacts is live from Google HQ in #NYC. Samantha chats with Google team members about what it means to be a #Google Partner. She also gives some strategies

Driven by the EPA, the economy, the price of fuel, the “green” movement, and consumer demand, the automotive industry continues to be pushed to manufacture more fuel-efficient vehicles. This is not breaking news; it has been a fact for the past 4

This week's #HardFacts is live from Google HQ in #NYC. Samantha chats with Google team members about what it means to be a #Google Partner. She also gives some strategies

By Mike Lee, Internet Director, Melloy Nissan Two recent conversations prompted my exploration into online reputation and the discovery of solutions to improve our dealership’s star rating. The first was during a meeting with our factory’s owner

We live in a connected world and social selling has become aligned with general sales best practices. The act of deeply examining the people and businesses we buy from is a common occurrence. Sifting through the noise and nonsense isn’t easy an

By Melanie Borden, VP of Marketing, Celebrity Motor Cars Tom Maoli’s Celebrity Motor Cars is where I reside as the in-house VP of marketing and built and run our internal agency. Celebrity Motor Cars is a luxury auto group in NJ/NY that consists of

By Adam Pavkov, Client Partner, Facebook No industry is immune to the fundamental changes occurring in consumer purchase behavior and the heightened expectations surrounding the new retail shopping experience. However, there is certainly good news fo

Last month, I shared ideas on why content/creative is still king. You can be on every medium, dot every digital ‘I’, saturate every market, but if the message isn’t right, you’re throwing a whole bunch of stuff at the barn wall that won’t s