Auto Retail News

Last month in the December 2011 issue of Digital Dealer magazine, I wrote a column titled “Building Trust Online is an Entire Dealership Effort.” There is more that needs to be brought to light around this concept. The premise of the article was

YONKERS, N.Y. — The difference perceived by American consumer between the top car brands and the challengers is shrinking, according to the findings of the 2012 Car-Brand Perception Survey, conducted by the Consumer Reports National Research Ce

Sarasota. FLA – Dealers United, the first service to truly leverage the buying power of privately-owned dealerships, today announced they represent more rooftops than all of the publicly-traded MegaDealer groups combined. In addition to announc

IRVINE, Calif. — Dreams have been a topic of speculation and interest throughout history, and Kia Motors America (KMA) is tapping into the idea of dreams revealing true desires in a new 60-second commercial set to air during the fourth quarter of S

SAN FRANCISCO — The National Automobile Dealers Association (NADA) said this week that more than 7 million Americans would no longer be able to afford to buy a new car or truck in 2025 if the most expensive fuel economy rule ever proposed goes

RESTON, VA – comScore, Inc. this week released the report Next-Generation Strategies for Advertising to Millennials, highlighting the results from a recent comScore study that identifies the unique characteristics of the Millennial generation

Madison, Ind. — NADA Expo Booth #718 – Rotary Lift, Chief Automotive Technologies and Elektron will introduce equipment designed to help dealers increase their fixed operations productivity and profitability at the 2012 NADA Expo in Las Vega

DETROIT –  Chevrolet recently announced a first-of-its-kind app which will allow viewers of Super Bowl XLVI to play trivia, interact with each other via Twitter, participate in polls and possibly win one of 20 Chevrolets or thousands of other pr

SAN CLEMENTE, Calif. — Award-winning auto dealer CRM solution, DealerSocket (DealerSocket.com), announced today the availability of MarketPlace Social, one of eight tools under the DealerSocket MarketPlace umbrella. MarketPlace Social features