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CarWoo! Co-Founder and CEO Explains the Seven Needs of Online Car Buyers
Digital Dealer presentation to offer tips for success in selling to the 21st century buyer BURLINGAME, Calif. — Tommy McClung, co-founder and CEO of CarWoo!, the leading online marketplace for automotive buyers and dealers, will share his exper
Sep 19, 2012
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Understanding and Utilizing the Reverse TO
There may be many that are wondering what I mean when I say the reverse TO. We have all heard of the TO effect when we actually “turn over” the call or up to a manager on duty (and in sight) Now, let’s stop and take a little bit of time to lear
Sep 19, 2012
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U.S. auto marketing company, MyStar™, expanding into Canada to meet demand
Dallas, TX – Automotive marketing company, MyStar Personal Assistant, announced that it is expanding its award-winning service north of the border. For almost a decade, MyStar has been providing U.S. auto dealerships and manufacturers with high-imp
Sep 19, 2012
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Toyota Matrix and Avalon Top List for Most North American Content
Shopautoweek.com reveals two Japanese vehicles beat American autos as leaders in domestic parts DETROIT — If buying American made vehicles matters to you, you may want to look at the small print. Shopautoweek.com, a car shopping website bringin
Sep 19, 2012
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xChange Automotive Launches Facebook Transaction Apps, Helps Auto Dealers and Lenders Move Social Consumers to Paying Customers
Generates substantially lower costs of customer acquisition and retention Charlotte, NC – xChange Automotive, a company providing open web and social media marketplace applications for the auto industry, announced today the release of two call-to-a
Sep 19, 2012
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AutoWay Honda 2013 Accord Challenge
FORT LAUDERDALE, Fla. — AutoNation, Inc., America’s largest automotive retailer, today announces the “AutoWay Honda 2013 Accord Challenge” on September 22, 2012. The new 2013 Honda Accord has arrived at AutoWay Honda, and the
Sep 19, 2012
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GM for Albright Digital Explains How To Stop Drowning in Data: The Metrics that Matter
You recognize the Internet as an important source for attracting new automotive customers and keeping existing ones. You are using a variety of tools to drive leads and sales via the Internet. But you’re asking yourself two things: How do I use the
Sep 19, 2012
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National Sales Director for Haystak Digital Marketing Discuss Facebook Advertising Strategies & Tactics
As the world’s most visited web site – the advertising opportunities on Facebook are endless. From earned media, to promoted media to paid media, Facebook offers automotive dealers and managers opportunities to engage customers, create connection
Sep 19, 2012
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Survey Reveals That Data-Savvy Marketers Achieve Superior Results and Drive Business Outcomes
Implementing marketing dashboards and marketing operation functions give best-in-class marketers an advantage over middle-of-the-pack marketers. LEXINGTON, Massachusetts — VisionEdge Marketing (VEM) and ITSMA, organizations committed to helping mar
Sep 19, 2012