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Prius recall won’t impact Toyota sales, but might help Ford

Arthur Wheaton, an expert on the automotive industry and senior extension associate at Cornell University’s ILR School, comments on the potential impact of Toyota’s most recent recall of 2.8 million cars. He says:  “The Toyota recall of 2.8 mi
Nov 18, 2012
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General Motors Names Search Optics a Turnkey Dealer Marketing Partner

DETROIT — General Motors has named Search Optics, one of the nation’s leading automotive digital marketing solutions providers, a turnkey marketing partner for digital marketing initiatives within its dealer base nationwide. “We ha
Nov 16, 2012
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Naked Lime Marketing Is Approved for the General Motors 2013 Standards for Excellence Reputation Management Program

KETTERING, Ohio — Naked Lime Marketing has announced that its Digital Reputation Management Service has been approved by General Motors (GM) for the 2013 Standards for Excellence (SFE) program. Naked Lime’s base reputation management pac
Nov 16, 2012
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American Suzuki Motor Corporation Receives Bankruptcy Court Approval of Agreement with Ally Financial Inc. and Certain Affiliates (“Ally”) to Enable Continuation of Automotive Financing Programs

Ally and certain affiliates to continue zero percent consumer financing and dealer floorplan financing for automotive products BREA, Calif. — American Suzuki Motor Corporation (“ASMC” or “the Company”), today announced that it has recei
Nov 16, 2012
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Auction Genius Adds SmartAuction To Its Car-Buying Platform

Integration Expands Dealers’ Auction Purchasing Power OAK BROOK, Ill. — vAuto’s Auction Genius announces the addition of SmartAuction to its wholesale vehicle evaluation and purchasing platform, giving dealers a wider selection to fill thei
Nov 16, 2012
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Cars.com Study: CPO shoppers value quality assurance, peace of mind

With their manufacturer-backed warranty and quality assurance, certified pre-owned vehicles are gaining interest among car shoppers. For manufacturers, CPO programs can attract shoppers to the brand who aren’t yet ready to purchase a new vehicle, b
Nov 16, 2012
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Volvo and Hyundai Take Top Honors in 2013 ‘Certified Pre-Owned Car Awards’

IntelliChoice ranking helps set CPO industry benchmarks CAMPBELL, Calif. – IntelliChoice, the leading provider of automotive cost and value analysis and also part of the MOTOR TREND Automotive Group, announced today the winners of the 14th annual
Nov 16, 2012
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Chrysler Group LLC to Offer Truckload of Performance Parts and Accessories for New 2013 Ram 1500

Mopar Menu Features More Than 300 Items AUBURN HILLS, Mich. — From a $12 trailer hitch plug to a $3,311 lift kit, Mopar will offer more than 300 performance parts and accessories for the new 2013 Ram 1500. “Ram owners love to accessorize
Nov 16, 2012
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Handling Price Objections Sales Course Released By Joe Verde

ORANGE COUNTY, CALIFORNIA – A new course entitled “Price” is now offered to subscribers on the Joe Verde Training Network® (JVTN®).  This targeted online training series gives managers and salespeople the skills to handle tough price questio
Nov 16, 2012