Trending Auto Retail News
Content Strategy and SEO: The ‘King’ Needs a Plan
In the “Content is King and the Search Engine Knows It” article in the July 2011 issue of Digital Dealer magazine, Joe High discussed the importance of having solid content on your web site, and the variety of ways that it helps your dealership, your customers, and...
Ideas from the Front Lines
Having polled dealer friends for thoughts on ‘what’s working,” I thought I’d share a few of the best ideas: “We want to buy your car!” Dealers have had great response from incorporating a “we will buy your car for cash” message in their advertising. In fact, several...
Chrome Director Shares Six Best Bets for Dealer Online Retailing Success
The demand for complete end-to-end online vehicle sales is growing, and companies are beginning to prove that it can be done efficiently and effectively. Yet most dealer sites still serve as digital brochures that try to immediately push consumers into contacting the...
Danny Jackson, Walter Jackson Chevrolet
In late April, a massive F4 force tornado slammed through Alabama and western Georgia, costing lives and billions of dollars in damage. Most national news coverage of this storm’s wrath has focused on its impact on the citizenry, yet untold businesses and their...
Consumer Reports: Redesigned Honda Civic Scores Too Low to Be Recommended
YONKERS, N.Y. -- The highly anticipated redesigned Honda Civic LX, whose predecessors have often been Consumer Reports' highest rated small sedans as well as Top Picks in five of the last 10 years, now scores too low to be Recommended by the leading automotive testing...
Toyota Reports Net Revenues Down 29.4%
Toyota City, Japan —Toyota Motor Corporation (TMC) this week announced financial results for the first quarter ended June 30, 2011. On a consolidated basis, net revenues for the first quarter totaled 3,441.0 billion yen, a decrease of 29.4 percent compared to the same...
Ford Drops Price of SYNC by $100
DEARBORN, Mich. -- Ford initiates new pricing strategy for SYNC®, making the hands-free, voice-activated connectivity system more affordable for customers; dropping option price to $295 makes SYNC the most capable and most affordable system on the market ...
Interview with Danny Jackson, Walter Jackson Chevrolet
In late April, a massive F4 force tornado slammed through Alabama and western Georgia, costing lives and billions of dollars in damage. Most national news coverage of this storm’s wrath has focused on its impact on the citizenry, yet untold businesses and their...
Interview with Bob Glasser, Internet Manager & Dino Flora, Support Services Manager, JM Lexus
What truly distinguishes JM Lexus? The nine-hole putting green for customers on the rooftop of the service center? The fact that JM Lexus is the largest volume Lexus dealer in the world, and has been since 1992? That its parent company, JM Family Enterprises,...
J.D. Power and Associates: July New-Vehicle Retail Sales Expected to be Slower than start of year
WESTLAKE VILLAGE, Calif. -- New-vehicle retail sales in July, which got off to strong start over the Independence Day weekend, have again slowed during the second half of the month—a pattern also seen in June 2011—according to J.D. Power and Associates, which gathers...
Building a Long-term Customer Relationship Utilizing the Fundamentals, Part 1
Creating a long-term relationship with each new and used vehicle buyer can be accomplished by utilizing inexpensive fundamentals! Current selling and servicing practices lead customers to believe that any service operation can be used. If there is a more convenient...
MPi Releases EDGE Mobile for Service Advisors, Helps Auto Dealer Service Departments Maximize Customer Upsell and Profitability
Las Vegas, NV, MPi the leading provider of vehicle inspection tools, processes, and consulting for auto dealer service departments, today announced the release of EDGE Mobile for Service Advisors. EDGE Mobile is an effective sales tool developed for auto dealership...
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